Edna Martinez

Co –Funder (2016) of a sustainability consultancy in Mexico, Proactivo Sostenible.

She is primarily focused on the private sector’s interest in implementing the Sustainable Development Goals (SDG), collaborating with the United Nation Global Compact in Mexico in the development of a digital tool that allows companies to diagnose and identify the goals of the SDGs where they have the most impact, based in their material aspects.

In 2016, she was the consultant for the project: “Developing the strategy for implementing the Sustainable Development Goals in Mexico” for the United Nations Development Program, in collaboration with the Mexican Agency for International Development Cooperation and the Office of the Presidency, where she designed and developed the strategy of implementation of the SDGs.

Miss Martinez was the Director of Sustainable Production and Consumption (2011) of the Ministry of Environment and Natural Resources, where she was responsible for the development and implementation of the National Strategy for Sustainable Production and Consumption (2012) as a public policy framework to move towards sustainable lifestyles.

In addition, she proposed within the 2013-2018 National Development Plan, to integrate the 2014 – 2018 Special Program for Sustainable Production and Consumption. She coordinated its design and development, including the methodology of the indicators, a task that was not easy since it was the first time this public policy was addressed in Mexico.

Among other tasks, she coordinate the design and development of the National Program for Prevention and Integral Waste Management where, through public consultations, objectives, strategies and lines of action and indicators were defined. She also headed the work of the eco-labeling project of products and services in Mexico. This project sought to define Product Criteria Reports to establish a baseline per sector.

She has a master’s degree in Political Analysis and Information Media, (2014) at the Graduate School of Public Administration of the Monterrey Institute of Technology and Higher Education. She was also selected in 2015 by the German Federal Ministry for Economic Cooperation and Development (BMZ) to participate in the Global Governance Management Program of the German Development Institute, which addressed issues of inequality, poverty, hunger and climate change as well as an analysis of the 2030 Agenda.